MSc Research Insights in Marketing

The world of marketing is fluid, with theory, innovations and practice constantly evolving. To thrive in this industry, high-level problem solving, analytical and communication skills are essential. Through taking this Research Insights in Marketing programme from University of Birmingham, you will develop research skills and gain insight to the marketplace and consumer behaviour, enabling you to take informed decisions, make exciting innovations and stay ahead of the competition.

Our modules cover topics including innovation in marketing theory, contemporary social theories, responsibility in marketing and advanced research methodologies. You will gain the knowledge needed for a career as an expert marketer at the forefront of emerging trends in the marketplace.

Applicants will have an Honours degree (2:1 or higher) or postgraduate diploma or equivalent in marketing or business and management, although applicants with related Honours degrees may be considered.

20 Hours of Work permit weekly for international students.