⁠Marketing

... China
... Hebei Academy of Fine Arts (HAFA)

Course Overview

The Art Management program at HAFA merges creative arts education with business practice relevant to cultural markets. Over time, HAFA has expanded its academic offerings to include management and market‑related subjects within its arts curriculum, helping students gain insights into promotion, audience engagement, and event coordination. Students learn how to combine artistic knowledge with basic marketing skills, especially for roles in galleries, cultural institutions, and creative enterprises. Practical training through internships and project work with local art centers and design institutions supports the development of both creative and organizational skills. Graduates have found positions in art management, exhibition planning, cultural promotion, creative events, and media support, or have continued with postgraduate studies in related business and arts fields. HAFA’s broader academic ties and cultural exchange opportunities also support student exposure to international perspectives in art and market practices.

General Eligibility

International applicants must hold a high school graduation certificate or equivalent and submit academic transcripts, a passport copy, a personal statement, proof of language proficiency (HSK), and other requested documents. HAFA offers scholarships and tuition reductions for qualifying international students (often tied to HSK level and academic performance).

Part Time Work Details

Part‑time work permitted with university and local approval; limited hours during academic terms

Language Requirement

  • Applicants must meet one of the following minimum scores:

    • IELTS: 6.0

    • TOEFL iBT: 80

    • PTE Academic: 50

    • Duolingo English Test: 95

Programme Information
...
Course Category

Marketing


...
Campus Name

Main Campus: Shijiazhuang


...
Course Level

Undergraduate


...
Duration

4 years


...
Available Intake

September


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IELTS Score

6.0


...
Tuition Fees Range

CNY 8,000–10,000,

CNY 20,000–25,000, (INT)


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