The BSc Marketing program at BHU has grown alongside the university’s focus on applied business education. Since its launch, the course has expanded its subject range to include digital marketing, e-commerce basics, and data-supported decision making. Regular updates to the syllabus reflect market needs and employer feedback. Partnerships with local companies in Hangzhou support student training through internships and project work. Graduates from this program have progressed into roles in marketing support, sales coordination, online promotion, and business services, both in China and abroad. The course maintains a steady record of graduate outcomes and further study placements, showing its steady development and practical value in business education.
Applicants should have completed high school or an equivalent qualification with satisfactory academic results. International students apply through the university’s online system and submit academic transcripts, language test results, a study plan, and a passport copy. BHU offers limited scholarships for international students, mainly based on academic results and overall application quality. Scholarships may cover partial tuition or accommodation support.
Allowed for international students with university and local authority approval; limited hours during study periods
Applicants must meet one of the following minimum scores:
IELTS: Overall 6.0
TOEFL iBT: 80
PTE Academic: 50
Duolingo English Test: 95
Marketing
Hangzhou Campus
Undergraduate
4 years
September,March
6.0
CNY 6,000 – 8,000,
CNY 20,000 – 25,000, (INT)
Uxbridge
5.5
£ 9250
Liverpool, England
£ 12500
lincoln
16200
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