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BA (Hons) Marketing

Teesside University, United Kingdom
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Course Overview

This course opens up career opportunities in marketing disciplines such as brand management, advertising, digital marketing and business development. It allows you to develop skills employers are interested in and relevant for their business from day one of your employment.

You have many opportunities to engage with potential employers through guest lectures and live projects. You also have access to workshops and events throughout your course and extensive support to help you secure an optional year placement should this be what you choose to do.

Our award-winning careers service works with regional and national employers to advertise graduate positions and provide post-graduation support for all Teesside University alumni.

Through collaborative projects with our international partners, you gain the skills and confidence to succeed in the world of work on a global scale. You work with SMEs and large corporate organisations, developing practical business skills by formulating solutions to real-world challenges. We ensure you acquire a unique mix of ability, knowledge and experience to secure the perfect role.

General Eligibility

A typical offer is 80-104 tariff points from at least two A, T, or equivalent levels.

Part Time Work Details

20 Hours of work permit weekly for international students.

What You'll Study

1 Year 1

Core modules

  • Business Enterprise

  • Consumer Culture

  • Fundamentals of Digital Marketing

  • Marketing Insights

  • Personal and Professional Development for Business

  • Understanding Organisations

2 Year 2

Core modules

  • Brand Management

  • Digital Marketing in Practice

  • Marketing Communications

  • Marketing Enterprise

  • Principles and Practices of Marketing

  • Research Methods

3 Year 3 - optional placement year
  • Work placement

4 Year 4

Core modules

  • Leading Trends in Marketing

  • Marketing Planning Application

  • Sales Management

  • Strategic Social Media and Content Marketing

  • Teesside Marketing Clinic

Language Requirement

The IELTS score for international applicants is 6.0 (with no less than 5.5 in each component).

Additional Information

This course is available: 4 years Inc. placement year

Ready to get started?

For any enquiries or further details, please don't hesitate to contact us. Let's take the next step in your academic journey together.

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