Course Overview

Effective marketing is essential to every successful organisation – and our BA Marketing is the ultimate stepping-stone to an exciting career across a range of disciplines. You’ll follow in the footsteps of graduates who have pursued careers in all areas of marketing, including marketing research, product development, brand management, integrated marketing communications, and retailing at companies including Bardingtons, Prem International School, IKEA, a number of local authorities, and the NHS.

As part of our Business School, you’ll develop your critical thinking, and gain the tools and knowledge needed to successfully navigate the professional marketing field.

You’ll also have the flexibility to tailor your marketing degree with a range of optional modules – from brand management and consumer behaviour, to market insight and digital marketing – that will complement your personal interests and career goals. You'll work on a consultancy project with a brief set by industry professionals and develop practical solutions in response.

General Eligibility

We accept applications from students with a wide range of qualifications, including combinations of qualifications. The requirements for our most common entry qualifications can be found below:

• 112 UCAS Tariff Points including GCSE Grade C/4 in English and Maths

• A Levels: BBC

• BTEC: DMM

• Access requirements: UCAS Tariff points from Access to HE Diplomas are accepted. Must include 45 credits at level 3

• Combinations: A combination of A-Level, BTEC and other accepted qualifications that total 112 UCAS Tariff points

Part Time Work Details

20 Hours of Work permit weekly for international students.

Language Requirement

• The IELTS score for international applicants is 6.0 (with no less than 5.5 in each component).