Course Overview
Marketing with Digital Media blends theory and digital marketing practice. You'll gain an excellent understanding of marketing principles and digital media skills, including specialist areas such as user experience and digital storytelling, which our colleagues teach in The School of Computing.
Our course keeps things contemporary by giving you access to people who currently work in the industry but also backing this up with the theory that will help you to thrive. With work placements and the option to study abroad, you'll be well-networked and work-ready when you graduate!
This course provides modules that give you real-world experience and the option to undertake a work placement.
General Eligibility
Our entry requirements indicate standard and Minimum qualifications with which we usually accept students. However, competition for places varies yearly, and you aren't guaranteed a business if you meet the minimum qualifications.
Minimum year 1
SQA Higher
Standard Entry Requirement
BBBC
National 5 grade C in English.
National 5 Maths, Lifeskills Maths, OR Applications of Maths recommended.
Minimum Offer Entry Requirement
BCCC
National 5 grade C in English.
National 5 Maths, Lifeskills Maths, OR Applications of Maths recommended.
A Level
CCC
GCSE grade C/4 in English.
GCSE Maths is recommended.
Irish Leaving Certificate
H2, H3, H3, H3 at Higher Level and grade O4 in Ordinary Level English. OL Maths recommended.
BTEC (QCF) Extended Diploma Level 3
Minimum grades MMM (Merit, Merit, Merit).
GCSE grade C/4 in English.
GCSE Maths is recommended.
BTEC (QCF) National Diploma Level 3 plus A Level
Minimum grades MM (Merit, Merit).
A Level grade B or
DM (Distinction, Merit)
A Level grade C
GCSE grade C/4 in English.
GCSE Maths is recommended.
T level
Pass, with a grade of C or above in the core component.
GCSE grade C/4 in English.
GCSE Maths recommended
International Baccalaureate Diploma
Award of Diploma with 27 points overall with three HL subjects in grades 6, 5, and 4.
Grade 4 in SL English.
SL Maths recommended.
European Baccalaureate
Pass at 70% or above with grade 7 in three subjects.
Grade 6 in English.
Maths recommended.
Scottish HNC
Other HNC subjects may be considered for year one entry, where a C in the graded unit is achieved.
Part Time Work Details
20 hours per week
Language Requirement
IELTS (Academic)
6.0 overall, with no component below 5.5
TOEFL Internet-Based Test
80 overall, with a minimum of 17 in listening, 18 in reading, 20 in speaking, and 17 in writing
Pearson’s Test of Academic English
56 overall, with a minimum of 51 in each component
Cambridge C2 Proficiency (formerly Cambridge English Proficiency (CPE))
169 overall, with a minimum of 162 in each component
Cambridge B2 First (formerly Cambridge English First (FCE))
169 overall, with a minimum of 162 in each component
Cambridge C1 Advanced (formerly Cambridge English Advanced (CAE))
169 overall, with a minimum of 162 in each component
Trinity Integrated Skills Test (ISE)
ISE III, ISE III, & ISE IV with a pass in each component
LanguageCert English language qualification
B2 Communicator Test with an overall 39 or above and 25 or above in all skills