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The Diploma Programme in Marketing at Shanghai Business College has grown as part of the college’s long-standing focus on applied business education. The programme builds a strong base in marketing knowledge while keeping learning practical and job-focused. Over time, course content has expanded to include digital marketing, customer analysis, and sales planning to match current business needs.
Students benefit from teaching methods that support clear understanding and skill use. The programme supports steady academic growth and prepares students for further study in business or marketing degrees. Its international student intake adds global exposure, helping learners gain communication and teamwork skills.
Graduates leave with practical marketing abilities that support entry-level roles in sales, promotion, customer service, and business support. The diploma also provides a clear pathway for students who wish to continue higher education in China or other countries.
Completion of high school or equivalent
Academic transcripts
Passport copy
Language proof (English or Chinese, based on course delivery)
Applications are submitted online through the college admission system. Limited scholarships may be available based on academic results or student background. Scholarship terms change each year and are confirmed during admission review.
Allowed under Chinese student visa rules with university and local authority approval; limited working hours during study period.
Applicants for English-taught or mixed-language classes may submit one of the following:
IELTS: Minimum 5.5
TOEFL iBT: Minimum 70
PTE Academic: Minimum 50
Duolingo English Test: Minimum 95
Students without test scores may be required to attend language support courses.
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For any enquiries or further details, please don't hesitate to contact us. Let's take the next step in your academic journey together.
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