This accredited course is designed to give you an in-depth understanding of marketing communications tools and activities, the strategic side of marketing, and the creative side of advertising. This accredited course is designed to give you a solid understanding of the strategic side of marketing and the creative side of advertising. Modules such as Advertising and Promotion will teach you how to develop an integrated marketing campaign similar to those required by the industry. You will also learn how to develop communication messages and undertake digital and traditional media planning. You will also benefit from a strong academic and theoretical background through modules such as Brand Management, which aims to equip you with an understanding of the models and frameworks necessary to develop and grow brands in a variety of organizational contexts.
A typical offer is 112 UCAS points from at least two A-levels or equivalent (e.g BTEC)
Five GCSEs grades A–C including English Language and Maths
Pass Access with 30 Level 3 credits at Merit (or equivalent)
English (Language or Literature) and Maths GCSE required as separate qualifications at grade C
We will normally require students to have had a break from full time education before undertaking the Access course
International Baccalaureate: 26+ Points
20 Hours of Work permit weekly for international students.
If English is not your first language, an IELTS score of 6.0 (including a minimum of 5.5 in each component) or equivalent is normally required.
Business Administration and Management
Leicester
Undergraduate
Full-time, 3 years
September
5.5
9250,
15250, (INT)
Multiple campuses
6.0
Undergraduate
28500
Bristol, England
6.5
Undergraduate
22200
Edinburgh, Scotland
6.5
Undergraduate
32200