BA (Hons) Advertising and Marketing Communications

This innovative degree course will provide you with a comprehensive understanding of the advertising and marketing communications industry. You'll learn how to create effective campaigns that engage audiences, build brands, and drive sales. With a focus on digital media, you'll gain expertise in social media marketing, content creation, data analysis, and more. Plus, you'll have the opportunity to work on real-world projects and collaborate with industry professionals to gain valuable practical experience. Whether you want to work in advertising agencies, PR firms, or as an entrepreneur, this course will equip you with the skills and knowledge needed to succeed.

Additional Information

Our course is designed to give you a well-rounded education in both traditional and modern marketing communications. You'll study topics such as market research, consumer behavior, branding, and campaign planning, while also learning about the latest digital marketing trends and technologies. With guest lectures from industry professionals and opportunities to attend industry events, you'll gain valuable insights into the industry and build your professional network.

Unlock Your Potential at De Montfort University - Home of Expert Teaching and Cutting-Edge Research

De Montfort University is a world-class institution with a strong reputation for excellence in advertising and marketing communications. Our faculty has extensive industry experience and will provide you with personalized support and mentorship throughout your studies. With state-of-the-art facilities and cutting-edge research opportunities, you'll have everything you need to succeed in this dynamic field.

• A typical offer is 112 UCAS points from at least two A-levels or equivalent (e.g BTEC)

• Five GCSEs grades A–C including English Language and Maths

• Pass Access with 30 Level 3 credits at Merit (or equivalent)

  English (Language or Literature) and Maths GCSE required as separate qualifications at grade C

  We will normally require students to have had a break from full time education before undertaking the Access course

• International Baccalaureate: 26+ Points

20 Hours of Work permit weekly for international students.