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BSc (Hons) Marketing

University of Northampton, United Kingdom
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Course Overview

This broad-based Marketing programme, professionally accredited by the Chartered Institute for Marketing (CIM) is focused on preparing you to become a fully-skilled modern marketing professional ready for the workplace. The degree includes specialist modules that provide practical skills in areas such as digital marketing, branding, public relations, marketing strategy, consumer behaviour and global marketing. You will also become a DMI Power Member for the last two years giving you access to over 1200 pieces of unique content including videos, tools, webinars and templates created and curated by some of the worlds leading subject matter experts. If you plan to study Marketing with us, you have the added benefit of knowing that your course has been approved by an internationally recognised global certification provider. DMI certification is recognised by the worlds leading employers and will help you get the job you want. Marketing is an exciting, dynamic and multi-focused discipline. This Marketing degree provides you with a broad perspective covering subjects such as principles of marketing, digital marketing, branding, marketing communications and advertising, consumer behaviour, campaign planning, strategic marketing, public relations and media communications, market research, sustainability and global marketing. Professional bodies: The Chartered Institute of Marketing (CIM) and Digital Marketing Institute (DMI).

Why You Should Study This Course

This broad-based Marketing programme, professionally accredited by the Chartered Institute for Marketing (CIM) is focused on preparing you to become a fully-skilled modern marketing professional ready for the workplace. The degree includes specialist modules that provide practical skills in areas such as digital marketing, branding, public relations, marketing strategy, consumer behaviour and global marketing. You will also become a DMI Power Member for the last two years giving you access to over 1200 pieces of unique content including videos, tools, webinars and templates created and curated by some of the worlds leading subject matter experts. If you plan to study Marketing with us, you have the added benefit of knowing that your course has been approved by an internationally recognised global certification provider. DMI certification is recognised by the worlds leading employers and will help you get the job you want. Marketing is an exciting, dynamic and multi-focused discipline. This Marketing degree provides you with a broad perspective covering subjects such as principles of marketing, digital marketing, branding, marketing communications and advertising, consumer behaviour, campaign planning, strategic marketing, public relations and media communications, market research, sustainability and global marketing. Professional bodies: The Chartered Institute of Marketing (CIM) and Digital Marketing Institute (DMI).

Language Requirement

  • IELTS6.0
  • TOEFL78
  • PTE58
  • Duolingo79

The minimum IELTS score required is 6

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