BA (Hons) ADVERTISINGBA (Hons) ADVERTISING (WITH FOUNDATION YEAR)

The world is filled with advertising. From street billboards to TV catchphrases, from the back of newspapers to the front of football shirts, from internet pop-ups to€¦ well, anywhere with an empty space to fill. Its a huge, rich part of our everyday life and cultural experience €“ and its changing fast. At the University of East London, we offer you a unique insight into this exciting, swift-moving world. Youll learn all about the advertising industry: what it does, how it works, and how its changing in relation to the world that it shapes and that helps shape it. Youll learn about branding, market research techniques, and digital media production, and take a detailed look at how todays consumer society works.

Must include passes at A2 in at least two subjects.