BA (Hons) Digital Marketing Management

Course Overview

The option of including a year of experience in the industry in year three has been included to allow you to complete the degree with a level of practical experience. This option of practical experience can be incorporated into the three-year degree course undertaking practical work in industry during term time or in holiday breaks during the course.

The aim of the course is that study and practical experience give the best prospect of employability at the end of the degree course. As such, you have the opportunity to graduate with a wide base of marketing knowledge and the potential to be a specialist in the strategic use of marketing, digital marketing, integrated marketing communications, branding and global marketing. Furthermore, you will have had a ‘real-world’ experience and the chance to engage in our CIM and IDM learning community. Cardiff Met Marketing students should stand out for their ability to apply theoretical knowledge in a practical environment.

General Eligibility

Minimum three A levels to include Grades CCC. No specific subjects are required. Welsh Baccalaureate – Advanced Skills Challenge Certificate is considered a third subject.

Part Time Work Details

20 Hours of Work permit weekly for international students.

Language Requirement

• Academic IELTS 6.0 overall with at least 5.5 in all elements, or equivalent.