Course Overview

Business Management (Marketing) at Swansea is a flexible degree that allows you to study abroad or work in the industry for a year. This can give you a competitive advantage and broaden your horizons when seeking employment. Our broad selection of optional modules from the second and third years allows you to shape the degree towards your specific career goals. Covering the foundation of business and management, this course also focuses on how customers and businesses interact in a global marketplace, allowing you to pursue specialist topics such as consumer behaviour, marketing communications, marketing research, marketing metrics, and international marketing. Teaching at Swansea is partly informed by research. Our staff have hands-on experience in theory and practice, meaning you can benefit from their academic expertise and real-world know-how. As well as setting you up for a career in marketing within an organization, we also have support services available to help you start your own business.

General Eligibility

A-level Qualification

Offers for programmes in the School of Management are usually within the range of ‘ABB-BBB’ or equivalent.

All applications are considered individually, with GCSE grades, AS Level subjects and grades, work experience, references and personal statements taken into account.

Variable offers are made dependent on the subjects studied.

No A-level in Business, Economics, Maths or Accounting/Finance is required. We do not consider General Studies as an A-level subject for offer purposes. Students may combine A-levels with other qualifications below. GCSE Maths and English minimum C grades are also required.

Part Time Work Details

Twenty hours of work permit weekly for international students.

Language Requirement

• Non-native English speakers must achieve 6.0 overall with no component less than 5.5 in IELTS or equivalent tests.