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BA (Hons) in International Tourism Management with Internship

Cardiff Metropolitan University, United Kingdom
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Course Overview

This course provides students with a comprehensive understanding of the international tourism industry, including its various segments and stakeholders. Students will learn about the economic, social, cultural, and environmental factors that influence tourism development and management. The course will also cover the legal and ethical issues related to tourism, such as sustainability, accessibility, and cultural heritage preservation. In addition, students will gain practical experience through an internship in the tourism industry, which will help them apply their knowledge and skills in a real-world setting.

Additional Information

The course is designed to equip students with the skills and knowledge required to manage and market destinations, attractions, and events. Students will learn how to analyze market trends, design travel itineraries, and develop pricing strategies. They will also learn about the role of technology in tourism, including social media marketing and e-commerce. The course is delivered through a combination of lectures, seminars, workshops, and project work.

Unlock Your Potential in International Tourism Management at Cardiff Metropolitan University

Cardiff Metropolitan University offers a unique blend of academic rigor and industry experience that sets it apart from other universities. Students will have access to state-of-the-art facilities and equipment, as well as opportunities to network with industry professionals. The university's location in Cardiff provides students with easy access to the Welsh tourism industry, which is a significant contributor to the local economy. Furthermore, the university's commitment to sustainability and social responsibility aligns with the values of many tourism professionals.

Why You Should Study This Course

Tourism is a vital sector of the UK economy, and as an industry, it has proven itself in the past to be both innovating and resilient in the face of disease and natural disasters, with a strong need for specialist managers in the areas of innovation, creativity, digital skills, sustainability and risk management. As such the tourism industry offers a diverse range of career opportunities where graduates will be well-placed to secure managerial positions in the private, public and voluntary sectors of the tourism industry, both in the UK and overseas. Opportunities exist in the fields of destination marketing and planning, travel and tour operations, events management, sports management and marketing national and local tourism organisations, visitor attractions management, hospitality provision, and small business development (possibly leading to self-employment). In both programmes, there is a strong focus on transferable skills and with the management focus of the course, graduate opportunities also exist in wider business areas (HR, Marketing etc).

Further study options include a number of certification courses such as the BIIAB Personal License Holders Award and Level 2 Food Safety. Also, students have an opportunity to complete a M.Sc. in Hospitality and Tourism Management or M.Sc. in Event Management, with opportunities for progression onto doctoral programmes, such as MPhil, PhD, DMan and Prof Doc, all here at Cardiff Met.

General Eligibility

Minimum three A levels. Grades CC to include a Science/Food/Nutrition subject.

Part Time Work Details

20 Hours of Work permit weekly for international students.

What You'll Study

1 Year 1

Compulsory modules for all pathways:

  • Business of Tourism 

  • The Global Tourism Environment 

  • Marketing for Tourism, Hospitality and Events

  • People Development within Organisations 

  • Revenue, Costing and Budgetary Controls 

Compulsory optional modules (pick one of the following) **

  • Shaping Your Future: Professional Tourism Landscapes

  • Applied Business Spanish 1

  • Mandarin Chinese in Professional Contexts 1

  • French in Professional Contexts 1

2 Year 2

Compulsory modules for all pathways:

  • Destination Management

  • Niche Tourism

  • Research Design in Practice 

Compulsory optional modules (pick at least one):

  • Consumer Behaviour for Tourism, Hospitality and Events

  • People Management for Tourism, Hospitality and Events

  • Business Start-Up and Entrepreneurship

Optional Modules:

  • Summer Work Placement

  • Social Change and (In)Equalities

  • Technologies for Tourism, Hospitality and Events

  • Applied Business Spanish 2

  • Mandarin Chinese in Professional Contexts 2

  • French in Professional Contexts 2

3 Year 3

Compulsory modules:

  • Tourism and Global Challenges

  • Destination Stewardship and Resilience

  • Strategic leadership and Change Management

  • Dissertation, Enterprise Project, Consultancy Project OR Independent Research Project

Optional modules:

  • Resort and Stadia Management

  • Gastronomic Tourism

  • Marketing Communications in the Digital Age

  • Employee Resourcing and Volunteer Management

  • Destinations and Events

  • Leadership and Professional Development with Mentoring

  • Spanish in Professional Contexts 3

  • Mandarin Chinese in Professional Contexts 3

  • French in Professional Contexts 3

Language Requirement

  • IELTS5.5
  • TOEFL59
  • PTE50
  • Duolingo69

Academic IELTS 6.0 overall with at least 5.5 in all elements, or equivalent.

Ready to get started?

For any enquiries or further details, please don't hesitate to contact us. Let's take the next step in your academic journey together.

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