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BA (Hons) Sport Business Management

University of East London, United Kingdom
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Course Overview

You will develop an understanding of the business of sports. This will be from a global perspective and nation of the sports industry in the UK. Key business concepts and theories will be embedded into the course to review sports business and best practices in sport management.

Emphasis will be placed on leadership and management of sports while developing the strategic skills needed to assess the sports business landscape. This programme is exciting and innovative, facilitating an understanding of all aspects required to set up a new business or enterprise.

You will develop technical, supervisory and managerial capabilities of sports business. A key consideration will be placed on attributes needed to thrive in this industry as a graduate, including effective communication, ethics, demonstrating strong consumer understanding and developing a mindset that allows you to learn how to take measured risks.

General Eligibility

Accepted Qualifications

112 UCAS points from an equivalent Level 3 qualification listed on the

UCAS tariff calculator, including:

  • A Level in at least two subjects

  • BTEC Extended Diploma - DMM

  • BTEC Diploma - D*D*

  • International Baccalaureate - 24 points, including a minimum of 15 points at a Higher Level

We also welcome applications from students taking Level 3 or higher qualifications not on the UCAS tariff calculator and will assess the suitability on a case-by-case basis.

In addition to one of the above, you should have the following:

  • GCSE English Grade 4/C or Level 2 Functional Skills in English

  • GCSE Mathematics Grade 4/C or Level 2 Functional Skills in Mathematics
     

International Qualifications

We accept European and international qualifications besides the International Baccalaureate and BTEC qualifications besides A-levels.

Part Time Work Details

20 hours of work permit weekly for international students.

What You'll Study

1 Year 1
  • Mental Wealth: Personal Skills for Sports

  • The Global Sports Business Environment

  • Introduction to Sport Marketing

  • The Sport Consumer

  • Marketing Communications for Sports

  • Sport Economics & Finance

2 Year 2

CORE MODULES

  • Mental Wealth: Professional Practice in Sports

  • Sport Leadership

  • Managing the Sport Workforce

  • Sport Strategy and Organisations

OPTIONAL MODULES

  • Sport Event Management

  • Celebration, Ritual and Culture in Events

  • Destination Marketing

  • Professional Development in Practice - Internship

3 Year 3
  • Mental Wealth: Exploring Professional Practice in Sports

  • Sport and the Digital Landscape

  • Sports Enterprise and Entrepreneurship

  • Sports Media and Crisis Management

  • Research Project (Sports Business Management)

  • Sports and Event Tourism

Language Requirement

  • IELTS5.5
  • TOEFL59
  • PTE50
  • Duolingo69
  • IELTS 5.5 with a minimum of 5.5 in Reading, Writing, Listening and Speaking (or recognised equivalent).

Additional Information

This course is available: Part-time, 6 years

Ready to get started?

For any enquiries or further details, please don't hesitate to contact us. Let's take the next step in your academic journey together.

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