Course Overview

Modern business is increasingly global - and we have designed a course to match. Our MSc International Marketing gives you the comprehensive knowledge, expertise, and skills you need to build a successful career in international business and make a positive impact on the world around you. Drawing on our close relationship to industry, we'll help you develop new insight into the cross-cultural challenges you'll face in today's global environment - and how to address them. You'll discover how technology can help you develop sustainable marketing practices, better understand consumer behavior, and plan marketing, branding, and communication strategies. You'll study marketing in both theory and practice, for a world-class education built on GCU's decades of academic and professional experience in the field.

General Eligibility

UK honors degree 2:2 (or equivalent) in any subject area.

Part Time Work Details

Language Requirement

• Academic IELTS score of 6.0 (or equivalent) with no element below 5.5.