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MSc Digital Marketing

University of Exeter, United Kingdom
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Course Overview

You'll graduate with a detailed, hands-on knowledge of essential tools such as Google Analytics, Facebook Insights and online market research platforms. You’ll also have a strong appreciation of emerging and increasingly important areas such as privacy, augmented reality and the so-called Metaverse - putting you one step ahead of other recent graduates. Some of the strategic and planning principles you will study will also be relevant to your longer-term career ambitions.

General Eligibility

A mid 2:2 degree with honours in any discipline from a recognised university.

Part Time Work Details

Apprentices will need to be employed by your organization for a minimum of 30 hours per week. Your organization will also need to commit to sponsoring apprentices to complete this qualification.

What You'll Study

1 Modules for 9 Months
Contemporary Digital Marketing Themes Digital Business Models Applied Digital Marketing Analytics Content Creation and Communication Consumer Behaviour in the Digital Environment Digital Marketing Planning
2 Modules for 12 Months
Contemporary Digital Marketing Themes Digital Business Models Applied Digital Marketing Analytics Content Creation and Communication Consumer Behaviour in the Digital Environment Digital Marketing Planning Marketing in Practice

Language Requirement

  • IELTS6.0
  • TOEFL78
  • PTE58
  • Duolingo79
IELTS Overall score 6.5. No less than 6.0 in any section. TOEFL Overall score 90 with minimum scores of 21 for writing, 21 for listening, 22 for reading and 23 for speaking.

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For any enquiries or further details, please don't hesitate to contact us. Let's take the next step in your academic journey together.

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