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Marketing is much more than just selling and promotion. It’s about sharing a product or service with the right customers. Now more than ever, marketing campaigns must be creative, engaging, and innovative in order to cut through the noise of the digital world.
Studying Marketing at Kent Business School, you’ll develop the essential skills needed to showcase a business, in a number of creative and innovative ways.
Five passes at GCSE grade C (or grade 4) or above, including English Language or Use of English (IGCSE English as a Second Language, grade B or grade 6), and at least two subjects at A level
OR
Three passes at GCE A level and a pass at grade C (or grade 4) or above in GCSE English Language or Use of English.
20 Hours of Work permit weekly for international students.
Introduction to Management
Global Business Environment
Business Analysis Tools
Financial Accounting, Reporting and Analysis
Introduction to Marketing
Business Organisation, Issues and Skills
Introduction to Digital Marketing
Economics for Business
Marketing Research
Digital Marketing Strategy
Business Ethics and Sustainable Management
Branding
Understanding Consumer Behaviour
Marketing Strategy
Employability for Stage 2 Business Programmes
International Marketing
Marketing Communications
Digital Marketing Applications
New Product Marketing
Marketing and Society
Services, Technology & Marketing
Career Management for Stage 3 Business Programmes
IELTS (including IELTS Indicator) 6.5 overall (with a minimum of 6.0 in R&W; 5.5 in S&L)
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For any enquiries or further details, please don't hesitate to contact us. Let's take the next step in your academic journey together.
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