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The Marketing program at SDUT provides foundational marketing education with growth toward practical business application. Since its introduction, the program has expanded to offer both Chinese‑taught and English‑taught tracks, supporting both domestic and international students. Students engage with real marketing challenges, complete collaborative projects, and take part in internships with local companies. This enhances applied skills in consumer research, brand planning, digital promotions, and market data interpretation. SDUT’s business events, industry talks, and marketing contests help students practice skills outside the classroom. Graduates have secured roles in marketing departments, sales planning teams, customer support units, and business development groups in commerce, technology, and service sectors. Some choose further study in postgraduate business or related programs. The course reflects steady institutional support, international engagement, and focus on producing skilled graduates ready for professional work or continued study.
Applicants must hold a high school completion certificate or equivalent with acceptable academic performance. International applicants submit transcripts, passport copy, language test scores, and other documents via SDUT’s international application system. The university offers scholarship options for international students, often awarded based on academic merit and language ability. Support may include partial or full tuition waivers and accommodation subsidies.
International students may work part‑time with university and local government approval; limited hours during semester periods
For applicants whose prior education was not in English and choosing an English‑taught program, typical accepted exams include:
IELTS: 6.0
TOEFL iBT: 80
PTE Academic: 50
Duolingo English Test: 95
(Exact minimum scores may vary by year and should be confirmed with SDUT admissions.)
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