Course Overview

On this online Marketing and Digital Communications MA, you'll learn not just to react to the changing digital landscape but to use emerging technologies to innovate and lead marketing transformations for international audiences.

You'll immerse yourself in the ever-evolving marketing and digital communications landscape and build a comprehensive working knowledge of marketing and branding strategy. You'You'llrn how to recognise and adapt to the demands of client-led and agency-led perspectives. This includes understanding returns on investment, accountability and future planning, and how to use data-driven marketing insights in a professional, ethical and regulated process.

You will:

• Deepen your cultural knowledge and bring greater diversity to your practice to face the opportunities and challenges presented by an increasingly global market 

• Future-proof your skills by developing the ability to embrace new marketing and digital communications approaches, as well as new and emerging ways of doing business 

• Learn how to embed sustainability into everything you do, considering the environmental impact of your work 

• Graduate as a forward-thinking marketing professional, ready to embrace change on a global scale

General Eligibility

An honours degree or Level 6 equivalent qualification is desirable. However, candidates without a degree or formal qualification are still encouraged to apply.

Part Time Work Details

N/A

Language Requirement

• If English isn't your first language, you'll need to demonstrate English language skills that are sufficiently developed for the successful completion of your studies. We accept a range of recognised English language qualifications equivalent to the International English Language Testing System (IELTS) Academic minimum score of 6.5 overall, with a minimum of 6.0 in Reading, Writing, Speaking and Listening.