As well as looking at the principles and practice of marketing, our BSc (Hons) Marketing degree has a strong foundation in business and management. While studying at ARU Peterborough, youll evaluate markets as a method of resource allocation, €˜market failures, and policy corrections, both product and factor markets. Youll learn to deploy your knowledge and skills to design, implement and evaluate marketing strategies, and effectively use a range of marketing tools and techniques to deliver results. You will be able to devise credible solutions to organizational problems in a wide range of marketing contexts. You will also develop a comprehensive understanding of the principles and functions of management, including human resources, marketing, accounting, and finance, including knowledge and information management.
If English is not your first language you will be expected to demonstrate a certificated level of proficiency of at least IELTS 6.0 (Academic level) or equivalent English Language qualification, as recognised by Anglia Ruskin University.
Business Administration and Management
ARU Peterborough
Undergraduate
3
September
6.0
£9,250,
London
£ £6,700,
Paisley, Lanarkshire, Ayr, Dumfries, London
£ 9250
Liverpool, England.
£ 25350
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