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BA (Hons) Sports Business Management

York St John University, United Kingdom

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Course Overview

This innovative and exciting degree will provide you with a comprehensive understanding of the sports business industry, from marketing and sponsorship to finance and management. You'll learn how to manage and lead in the sports sector, developing the skills and knowledge needed to succeed in this dynamic and rapidly changing field. With a focus on practical application and real-world case studies, you'll gain hands-on experience of the sports business world and be prepared for a successful career upon graduation.

Additional Information

This course is designed for students who are passionate about sports and business, and want to pursue a career in this exciting and rapidly growing field. You'll have access to state-of-the-art facilities and equipment, as well as opportunities to engage with industry professionals through guest lectures, workshops, and networking events.

Discover the Perfect Blend of Sports and Business at York St John University

York St John University is the perfect choice for students pursuing a degree in Sports Business Management. Our location in York provides easy access to a variety of sports and business opportunities, while our experienced faculty and small class sizes ensure that you receive personalized attention and support throughout your studies. Plus, our strong focus on practical application means you'll be well-prepared for a successful career upon graduation.

Why You Should Study This Course

You will learn through a combination of academic study and practical tasks, giving you applied as well as theoretical expertise to take forward into your career. You will work with industry professionals through guest lectures, site visits, and live briefs. This, along with opportunities for work placements throughout your degree, will provide a valuable professional experience. This course is accredited by the Chartered Management Institute (CMI). You will receive a professional qualification (Level 5 Diploma in Management and Leadership) alongside your degree. As with all of our Business courses, you have the option to go on a placement year between years 2 and 3 of your degree. You can also choose to study abroad for a semester at one of our partner universities.

General Eligibility

104 UCAS Tariff points 3 GCSEs at grade C/4 (or equivalent) including the English Language.

Part Time Work Details

20 Hours of Work permit weekly for international students.

What You'll Study

1 Year 1

Practising Responsible Business Behaviours
The Global Sports Business
The Dynamics of Sports Marketing
Business Analytics and the Block Chain
Event Planning and Development
Financial Concepts and Planning

2 Year 2

Managing People in the Service Industries
Marketing through Digital Activity
Managing Sports Facilities
Consumer Behaviour
Research Methods for Service Industries
Professional Placement
Business, Creativity and Opportunism Skills for the Workplace of Today
Global Issues in Sports Management

3 Year 3

Research Investigation
Strategic Decisions for Sports and Events Business
Leadership in Context
Public Relations Strategy in Sports Business
Strategic Events Sponsorship

Language Requirement

IELTS5.5
TOEFL59
PTE50
Duolingo69

If English is not your first language you will need to show that you have English Language competence at IELTS level 6.0 (with no skill below 5.5) or equivalent.

Programme Information

Course CategorySports

Course LevelUndergraduate

Awarding BodyYork St John University

Campus NameYork campus

DurationFull-Time, 3/4 years(inc. placement year)

Available IntakeSeptember

IELTS Score5.5

Tuition FeesUK: £9,250, International/EU: £13,000

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