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MSc Tourism Management

Bournemouth University, United Kingdom
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Course Overview

The MSc Tourism Management programme at Bournemouth University is designed to provide students with a comprehensive understanding of the tourism industry, including its social, cultural, economic, and environmental aspects. The course covers topics such as destination management, tourism marketing, sustainable tourism development, and tourism policy-making. Students will also gain practical experience through field trips and consultancy projects, allowing them to apply their knowledge and skills in real-world settings.

Additional Information

The programme is delivered by a team of experienced academics who are actively involved in research and consultancy in the tourism industry. Students will have access to state-of-the-art facilities, including our dedicated tourism laboratory and the university's virtual reality lab. The course also offers opportunities for students to engage with the local tourism industry through internships, networking events, and guest lectures.

Unlocking Your Potential in Tourism Management at Bournemouth University

Bournemouth University is an ideal choice for students interested in tourism management due to its strong reputation for research-led teaching and practical learning experiences. The university's location on the south coast of England provides a unique opportunity for students to learn about the UK's largest industry, while also being surrounded by some of the world's most popular tourist destinations. Our experienced academics and cutting-edge facilities make Bournemouth University the perfect place to develop the skills and knowledge needed to succeed in the dynamic and exciting field of tourism management.

Why You Should Study This Course

  • Studying at one of the top-ten-ranked universities in the world for tourism and hospitality

  • You'll meet industry experts, with the opportunity to take a professional placement, network, and share knowledge and experience while learning in a structured environment.

  • Complete an optional 30-week work placement with a tourism employer to enhance your employability further. 

  • Learn from specialist academic staff actively involved in research, ensuring the curriculum is informed by cutting-edge knowledge and practice. 

  • Explore the significant relationships between tourism and the broader economic, environmental, and socio-cultural context 

  • Benefit from experiencing a new country and culture with the option to study a semester abroad.

General Eligibility

The standard requirements for embarking upon a postgraduate taught degree are:

A bachelor's Honours degree with 2:2 in any subject or equivalent.

Part Time Work Details

20 hours per week

What You'll Study

1 Core Units
  • Managing Visitor Attractions: You'll look at the principles and practice of managing a range of visitor attractions, including presentation, interpretation, visitor flows, managing capacity, and a range of case studies of management issues at different interests.

  • Business Strategy & Finance: This looks at the foundations of strategic analysis and choices that tie into an organization's business decisions. This includes private, public, and third sectors. You'll study the corporate finance sources of organizations, reporting and interpreting financial data. This will help you understand the dynamics of the tourism, hospitality, and leisure sectors.

  • Tourism Planning & Development: Planning is at the heart of tourism development, and the various ways tourism planning affects destinations, the tourism industry, and tourists is an essential component in understanding tourism. This unit demonstrates how planning theories are converted into policies and, in turn, help shape destination development in the tourism industry in both the developing and developed world.

  • The Tourism & Hospitality Industries: This unit will provide a comprehensive overview of the operations of the tourism and hospitality industries. It includes many guest speakers from the industry.

  • Destinations: Contexts for Tourism & Hospitality: Placing the tourism destination at the heart of the discussion, this unit explores the physical, conceptual and administrative spaces in which tourism and hospitality activities occur, providing the context for exploring the complex and interrelated activities of tourists activities. The unit will be international, drawing on examples and practices from developed and developing nations.

  • Dissertation: This unit is the conclusion of your learning experience. It is an opportunity to undertake a detailed research project into tourism management. 

2 Option units

You'll also choose one of the units from the list below:

  • Air Transport & Tourism: The unit aims to develop your awareness of the role of aviation management in the successful planning and development of international tourism. It will evaluate the potential barriers to continued growth and explore the conflicts and challenges of meeting both economic and environmental targets, highlighting the contribution of aviation to greenhouse gas emissions (GHG).

  • Conference Tourism: Here, you'll reflect on the conference sector's growth and examine its present state by identifying the size, value, trends, and development of significant conference destinations worldwide. You'll also suggest how destinations and venues can develop a better conference product.

  • Crisis & Disaster Management: You'll develop a systematic understanding of the unique needs and critical resources within crucial sectors and activities of Tourism, Hospitality, and Events. You'll complete several strategic and tactical planning exercises to address the need to integrate tourism and events within risk reduction, response, and recovery strategies.

  • Design for Tourism & Hospitality: This unit addresses the role and significance of innovation in and for the tourism and hospitality industries at the level of individual businesses, organizations, sites, and events. It considers the creation of tangible and intangible objects or 'things' such as buildings (exteriors and interiors), maps and guides, souvenirs, live events, corporate identities, business processes, and servicescapes.

  • Entrepreneurship: The process of creating a new entrepreneurial venture and funding sources for new and upcoming entrepreneurs. There's a focus on identifying and evaluating entrepreneurial opportunities. Entrepreneurial development may cover a single entity, a further investment by a portfolio entrepreneur, a management buy-out, a spin-out, or a venture in an existing organization.

  • Food Design & Marketing: You will develop an understanding of the broad context of food design and marketing. The unit focuses on food in terms of its aesthetics, the processes and tools used, the spaces where food is, prepared, distributed, and consumed, and how these are promoted and communicated to the consumers, emphasizing consumer behavior towards food.

  • Global Food & Drink: The unit will provide an in-depth analysis of the role of food and drink in the international hospitality, tourism, retail, and events business environment. Understanding the nature of our relationship with food socially, economically, politically, environmentally, and in terms of technology is valuable to other strategic and operational areas of expertise.

  • Tourism Management & the Natural Environment: You'll critically reflect upon the significance and impact of tourism on a variety of ecosystems, the use of animals in tourism, how tourism can be successfully managed to ensure it contributes to the goals of biodiversity and conservation; and the relationship between climatic changes and tourism development. 

Language Requirement

  • IELTS5.5
  • TOEFL59
  • PTE50
  • Duolingo69

IELTS (Academic) 6.0 with a minimum of 5.5 in each component or equivalent.

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