Event, Venue and Experience Management - BA (Hons)

This course is designed to provide students with a comprehensive understanding of event, venue and experience management. Students will learn how to plan, organize and execute events, as well as manage the logistics and operations of venues. The course will cover topics such as event marketing and promotion, budgeting and financial management, risk management and safety planning, and event evaluation and analysis. By the end of the course, students will have gained the knowledge and skills necessary to succeed in this exciting and dynamic industry.

Additional Information

Students on this course will have access to state-of-the-art facilities, including a dedicated events space and cutting-edge technology. They will also benefit from guest lectures from industry professionals and the opportunity to participate in live event projects. Upon completion of the course, students will receive a BA (Hons) degree from Birmingham City University, which is recognized globally as a mark of excellence.

Unlock Your Potential at Birmingham City University - The Hub of Event Management Excellence

Birmingham City University has a long history of producing successful event management graduates who have gone on to excel in their chosen careers. The university's location in the heart of Birmingham provides students with access to a vibrant and diverse events scene, offering countless opportunities for practical experience and networking. With a strong focus on industry connections and practical application, this course is ideal for those looking to launch their career in event, venue or experience management.

Combining theory and practical application the course will draw heavily from practicing event, venue, and experienced leaders to cover multiple aspects such as marketing, project management, design, operations, analytics, digitization, experiential, and client management. Where appropriate to the individual topics covered during the course, implications for sustainability will be identified that relate to the UN Sustainable Development Goals. Building upon the insights and close business connections that Birmingham City Business School has made through its Academy of Multi-Unit Leadership (with over 600 graduate managers from industry-leading event and leisure organizations) this undergraduate course will provide the academic expertise and contacts to help you develop an exciting professional future. President of Genting UK, Paul Willcock, describes the course as €˜an exciting and innovative degree that provides exceptionally strong pathways into our industry'.

BBC or 112 UCAS tariff points from a maximum of 3 subjects.