Course Overview

The MSc Tourism Marketing Management program offers an introduction to marketing management within the international tourism industry and provides you with the knowledge and skills demanded by leading organizations worldwide.

The course reflects the dynamic and technologically innovative nature of contemporary marketing, and you’ll gain insights into the technical and personal skills necessary to pursue a future career in tourism.

Students in the program come from various academic backgrounds, with first degrees as diverse as physics and philosophy, meaning they contribute a spectrum of perspectives. Undergraduate studies in tourism or hospitality are not a prerequisite of this program.

General Eligibility

Academic requirements

Minimum second-class Honours degree or overseas equivalent (view the entry requirements for your country) in any subject.

Part Time Work Details

20 hours of work permit weekly for international students.

Language Requirement

• IELTS 6.5 overall (no individual band less than 5.5)