MSc Global Marketing

The Roehampton MSc Global Marketing provides you with essential expertise in contemporary marketing theory and practice, equipping you with the strategic and operational marketing skills needed to succeed.s. You will be introduced to the strategic, financial, and operational context of management and to digital marketing strategies, and the increasingly data-driven context in which business leaders operate. You will also learn how to leverage digital marketing and customer engagement strategies to achieve a real impact on business objectives through marketing. Graduates from this program are equipped with the knowledge and skills to work in brand management, digital marketing planning, or strategic marketing management positions in large multinational corporations, SMEs operating globally or specialist marketing agencies.

You should usually hold a second-class honors degree (certain programs may require a 2:1) from a recognized British or overseas university.