BA (Hons) Marketing (Consumer Psychology)

The BA (Hons) Marketing (Consumer Psychology) course at BCUIC (Navitas) offers a unique blend of theoretical and practical knowledge in the field of marketing. Students will learn how to apply psychological principles to understand consumer behavior, develop effective marketing strategies, and analyze market trends. This course is ideal for those interested in pursuing a career in marketing, advertising, or related fields. With a focus on real-world applications and case studies, students will gain the skills and knowledge needed to succeed in today's competitive marketplace.

Additional Information

Our experienced lecturers have extensive industry experience and will provide students with the latest insights and tools in marketing. The course is designed to be flexible, allowing students to tailor their studies to their individual interests and career goals. Our graduates have gone on to successful careers in top companies around the world.

Unlock Your Potential at BCUIC (Navitas)

Birmingham City University International College (BCUIC) (Navitas) offers a world-class education that prepares students for success in today's global marketplace. Our state-of-the-art facilities, expert lecturers, and innovative teaching methods provide the perfect environment for students to reach their full potential. With a strong focus on career development and job placement, our graduates are well-equipped to enter the workforce with confidence.

Your programs will provide you with specific business knowledge and skills, appropriate to graduate careers in marketing. Our specialist pathways will enable you to reflect on the dynamism and vibrancy of the business environment, enhancing your career prospects in the process. Alongside gaining marketing skills will be a range of transferable attributes, which will see you become a highly desirable graduate, able to work in a number of different industries. In addition, you could gain the first-hand experience with the Link Marketing Agency, our voluntary, student-led agency which provides you with the chance to work with a wide variety of clients.

GCSE English language and mathematics at grade C/4 or above Equivalent level 2 qualifications can be accepted Must have been achieved at the point of enrolment