Course Overview

Our practical approach means that youll learn about relevant theories, principles, and concepts in real-world contexts and actively apply them €“ whether designing a communications campaign from a client brief for D&ADs New Blood Awards or undertaking a €˜live consultancy or work placement project. One previous student mocked up a digital recruitment campaign for his employer, England Golf, the governing body for amateur golf, while another produced a set of online marketing videos for the World of Wedgewood visitor attraction. Youll benefit from our close links with a wide range of local arts and cultural organizations, such as the New Vic Theatre, which ensures content remains relevant and up-to-date. We will examine how social, political, and corporate attitudes to media, entertainment, and culture have changed over time and how form, content, and distribution have been affected as a result. Well share case studies from our own research, as diverse as Korean cinema or South American rap.

General Eligibility

Undergraduate degree with second class lower (2:2) or an international equivalent in Media Studies, Cultural Studies, Business Studies, Management or Marketing, or another appropriate humanity or Social Sciences subject.

Part Time Work Details

20 Hours of Work permit weekly for international students.

Language Requirement

• IELTS 6.5