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MSc Business analytics

Keele University, United Kingdom
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Course Overview

Our course will deepen your understanding of the technical and commercial implications of data-driven solutions. Business analysts guide businesses to improve their decisions, processes, products, and services through data analysis €“ bridging the gap between IT and business to improve organizational performance, create efficiencies and add value to the business. Grounded in theory and practice, our MSc focuses on developing your understanding of business, management, data analytics, and data science within a global context. The course focuses on providing you with a mixture of business understanding, technical knowledge and communication skills. Youll broaden your understanding of different types of organizations and factors that influence business performance, together with methods used to analyse these for decision making. Youll consider how managers use the information and how data science can be applied to improve an organizations processes, operations and outputs. Depending on your interests or career aspirations, you can tailor your studies through your choice of two optional modules, one of which depends on your final project pathway choice.

General Eligibility

Undergraduate degree in any subject with second class lower (2:2) or an international equivalent. We will also consider students with equivalent industrial work experience.

Part Time Work Details

20 Hours of Work permit weekly for international students.

What You'll Study

1 Business Analytics Module Structure

SEMESTER 1

Core modules

  • International Operations and Supply

  • Performance Management

  • Data Analytics and Databases

  • Research workshops

Optional modules

  • System Design and Programming

  • Mathematics for AI and Data Science

SEMESTER 2

Core modules

  • Creativity and Personal Development

  • Visualisation for Data Analytics

  • Applications of AI, Machine Learning and Data Science

Optional modules

You will choose one of the following modules:

  • International Financial Reporting

  • Fintech and Mobile Banking

  • Strategic Human Resource Management

  • Entrepreneurship

  • Strategy and Information Management

  • Contemporary Challenges in Global Business

  • Strategic Marketing in a Global Context

  • International Marketing Communications

SEMESTER 3

Core module:

  • Research Methods

Language Requirement

  • IELTS5.5
  • TOEFL59
  • PTE50
  • Duolingo69
IELTS 6.5 with a minimum of 5.5 in each component.

Ready to get started?

For any enquiries or further details, please don't hesitate to contact us. Let's take the next step in your academic journey together.

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