MSc Corporate Brand Management

This MSc program in Corporate Brand Management equips students with the knowledge and skills necessary to manage branding strategies for successful corporations. Students will learn how to create and maintain a strong brand identity, develop marketing campaigns, and measure brand performance. The course covers topics such as brand strategy, consumer behavior, market research, and digital marketing. By the end of the program, students will have a comprehensive understanding of the principles and practices of corporate brand management and be well-prepared to pursue careers in this field.

Additional Information

Our MSc in Corporate Brand Management is designed for individuals who want to pursue a career in brand management or marketing. The program covers both theoretical and practical aspects of brand management, providing students with the skills they need to succeed in this competitive field. Students will have access to state-of-the-art facilities and resources, as well as opportunities for networking and collaboration with industry professionals.

Why Choose Brunel University London for Your MSc in Corporate Brand Management?

Brunel University London is a leading institution for brand management education. Our faculty consists of experienced industry professionals who are experts in their fields. The university has strong connections with the corporate world, providing students with valuable opportunities for internships and job placements. With its central location in London, Brunel offers unparalleled access to networking events, cultural experiences, and career opportunities.

Brunels Corporate Brand Management MSc examines the importance of branding, corporate identity, image, and reputation. You will study a wide range of brands (e.g. product, service, personal, company) from a variety of cultures and sectors (private, public, and not-for-profit) including start-ups, SMEs, and multinationals. You will also study how corporate branding is key to an organizations overall marketing strategy. This exciting course will give you a sound basis in the fundamentals of corporate brand management. Optional modules allow you to explore areas such as business ethics, entrepreneurship, consumer behavior, diversity in the workplace, and international management.

A 2:2 (or above) UK Honours degree or an equivalent internationally recognized qualification, in a related or non-related subject. Work experience will not be required. Applicants with a 3rd class UK Honours degree, or an equivalent internationally recognized qualification, will be considered with 3 years full-time post-qualification senior-level work experience in business and management.