MSc Multichannel Retail Marketing

... United Kingdom
... Stirling University - INTO

Course Overview

The MSc Multichannel Retail Marketing will provide you with a comprehensive knowledge of core marketing principles, along with an additional focus on multichannel retailing, that will prepare you for a career in retailing and marketing management. The course has been designed to develop your knowledge and understanding of multichannel practices and their strategic importance to businesses as varied as retailers, manufacturers, or brand owners, as they consider the many routes by which they interact with customers.

General Eligibility

A minimum of a second class honors degree or equivalent.

Part Time Work Details

Language Requirement

  • IELTS Indicator 6.0 with a minimum of 5.5 in each sub-skill. IBT TOEFL 78 overall with a minimum of 17 in listening, 18 in reading, 20 in speaking, and 17 in writing.

Programme Information
...
Course Category

Business Administration and Management


...
Campus Name

Stirling


...
Course Level

Postgraduate


...
Duration

1


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Available Intake

February 2021, September 2021


...
IELTS Score

5.5


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Tuition Fees Range

£18,645,


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