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Marketing and Entrepreneurship MSc

Aston University, United Kingdom

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Course Overview

The Marketing and Entrepreneurship MSc programme at Aston University provides students with a comprehensive understanding of the principles and practices of marketing and entrepreneurship. The course covers a range of topics, including marketing strategy, brand management, innovation and entrepreneurial thinking, and international marketing. Students will also have the opportunity to develop their skills in data analysis and interpretation, as well as learning how to apply these skills in real-world scenarios. This programme is ideal for those looking to pursue a career in marketing or entrepreneurship, or for those looking to start their own business.

Additional Information

The Marketing and Entrepreneurship MSc programme at Aston University is designed to provide students with the knowledge and skills necessary to succeed in today's fast-paced and competitive marketplace. With a focus on practical application and real-world case studies, students will gain a deep understanding of the principles and practices of marketing and entrepreneurship, as well as the ability to think creatively and innovatively. The programme is also flexible, allowing students to tailor their coursework to suit their individual interests and career goals.

Why Choose Aston University for Your Marketing and Entrepreneurship MSc?

Aston University is a top-tier institution known for its strong reputation in business and management education. With state-of-the-art facilities and expert faculty, students can be sure that they are receiving the highest quality education possible. The university's location in the heart of Birmingham also provides access to a thriving business community, offering students numerous opportunities for networking and career advancement. Additionally, Aston University has a strong focus on sustainability and ethical business practices, providing students with a well-rounded education that prepares them for success in any field.

Why You Should Study This Course

The MSc Marketing and Entrepreneurship will develop your understanding and application of core theories in marketing. Youll learn how to undertake and apply marketing analyses using appropriate marketing theories and techniques, which will allow you to make appropriate strategic and operational marketing decisions. The course will also develop your knowledge of theories, principles, and practices of management. It will teach you how to apply this understanding to entrepreneurial business models and processes in both national and international contexts. This course aims to provide a program of study that meets your needs if you are a local, national or international student, enabling you to learn by the exchange of experience as well as formal academic study. It is designed for recent graduates and those already in employment.

General Eligibility

A good UK honors degree (minimum lower second class) Equivalent overseas degree recognized by Aston University.

What You'll Study

1 Either

Business Project or Dissertation

2 Entrepreneurship modules

Intellectual property, Strategy, and Management Entrepreneurial Strategies International Entrepreneurship Entrepreneurship and Innovation in Emerging Economies

3 Marketing Modules

Marketing Management Consumer Behaviour Strategic Brand Management Digital Marketing

4 Plus

Research Methods Workshop Ethics in Academic Practice The Aston Global Advantage

Language Requirement

IELTS5.5
TOEFL59
PTE50
Duolingo69

IELTS Overall 6.0, Reading, Writing Listening, Speaking 5.5. Financial requirement You’ll need to show you have enough money to support yourself - unless you’ve been in the UK with a valid visa for at least 12 months on the date of your application. How much money you need depends on where you will be studying. You’ll need either: £1,334 per month (for up to 9 months) for courses outside London £1,023 per month (for up to 9 months) for courses inside London If you’re applying for the Doctorate Extension Scheme, and you’ve been in the UK for less than 12 months, you need to prove you have a total of £2,668 for courses in London, or a total of £2,046 for courses outside London. If you’re boarding at a residential independent school, you’ll need to pay boarding fees instead. The amount you need to pay will be on your CAS. London means the City of London and the 32 London boroughs.

Programme Information

Course CategoryBusiness Administration and Management

Course LevelPostgraduate

Awarding BodyAston University

Campus NameAston University, Birmingham

DurationFull-time, 1 year

Available IntakeSeptember

IELTS Score5.5

Tuition FeesHome: £10,900, EU/International: £20,250

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