BA (Hons) Events Management

This is the foundation year where you will be introduced to a range of subjects relating to the wider context of business management including marketing, finance, and managing people, in addition to the events management-specific modules. Discovering Events and Engaging with Events form part of our new Festival Curriculum and provide the opportunity to gain first-hand experience in working on live event projects.

Events management knowledge and understanding are expanded and a team project will give you the chance to plan, implement and evaluate a live event. This is the planning and operational year for Events Management.

This year focuses on management and experiences for events. You will develop specialized knowledge of events management in a broad range of contexts including business events, conferences, sporting events, and the live music scene. As well as gaining insights into the psychological aspects of the event experience you will learn how to manage resources and develop relationships with sponsors and stakeholders. This year will also involve developing research skills and knowledge in preparation for the final year and also working with second and first-year students managing a Live Event Project as part of the Festival Curriculum.

This year looks to global aspects, the future, and advances in the events industry. You will complete an events-based dissertation in the Honours year. The further specialized study includes the comparison of international events issues and analysis of event impacts.