BA (Hons) Fashion Marketing

Course Overview

Discover how marketing can have a major impact on the popularity and reputation of fashion brands the world over, from high-street labels to those dominating the catwalks of London, Paris and New York.

As part of your course, you’ll:

• Learn to predict and identify trends, and understand why these trends are important to the industry

• Discover the techniques behind ensuring your brand gets the attention of influential bloggers and how to get your clothing into the headlines

• Study fashion history and the effect of political changes and social movements on fashion

• Have the opportunity to impress the public and industry by exhibiting your work at the end of your final year. See examples of Fashion Marketing students' work in the Leeds School of Arts Festival
  

Your studies will be informed and delivered by people from all areas of the fashion industry, and you’ll work on live briefs set by real clients. You could also choose a placement year and experience a range of careers first-hand. Our placements will allow you to build your experience and contacts, as well as help you decide what you want to achieve when you graduate.

Whether you want to focus on the theory of marketing, learn more about fashion writing or discover graphic design and branding, you will be able to tailor your course to suit your career ambitions.

General Eligibility

Access to HE Diploma:

• Pass overall with a minimum of 120 UCAS tariff points.

T Levels:

• Pass overall with a minimum of 120 UCAS tariff points, including a C or above on the core.

Scottish Awards:

• 120 UCAS tariff points from a minimum of 5 Highers of which at least 2 must be grade B or above.

Irish Leaving Certificate:

• 120 UCAS tariff points from a minimum of 5 subjects at a higher level of which at least 3 must be grade H3 or above.

International baccalaureate:

• 120 UCAS tariff points from a minimum of 3 Highers of which at least 2 must be grade H5 or above.

Part Time Work Details

20 hours of work permit weekly for international students.

Language Requirement

• IELTS 6.0 with no skills below 5.5, or an equivalent qualification.