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BA (Hons) Advertising

University of East London, United Kingdom
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Course Overview

We pride ourselves on teaching such a range of key skills that you'll find many doors to stimulating future employment open to you after graduation – and not just in advertising. UEL graduates have gone on to succeed in other areas such as market research, marketing and public relations.

That is, in part, down to the contacts you can make during the course. Many students have managed to land jobs after making an impact with employers during their work placements.

UEL advertising graduates have the advantage of enjoying a wealth of industry knowledge together with a deep understanding of consumer culture. So it's little wonder our graduates are in demand to work in a range of promotional industries.

One recent graduate was taken on by top London agency ArtScience and has been working on social media for TalkTalk's sponsorship of 'The X Factor'. Another has been providing marketing expertise for small businesses.

Kahmarl Gordon, who graduated in 2013, established the successful, trend-setting art and popular culture magazine WEARECOLLISION during his time at UEL, which is now sold all around the world. He has also returned to teach our course, offering his expertise and experience to future entrepreneurs.

Explore the different career options you can pursue with this degree and see the median salaries of the sector on our

Career Coach portal.

General Eligibility

112 UCAS points from an equivalent Level 3 qualification listed on the UCAS tariff calculator including:

  • A Level in at least two subjects

  • BTEC Extended Diploma – DMM

  • BTEC Diploma – D*D*

  • Access to HE Diploma

  • T Levels

Part Time Work Details

20 hours of work permit weekly for international students.

What You'll Study

1 Year 1
  • Narrative 1: Narrative Fiction

  • Documentary 1: Documentary and Representation (Creative Writing)

  • Aesthetics and Technologies 1: Practice as research

  • Media Cultures

  • Mental Wealth: Agency 1

  • Social Media & Branded Content Design

2 Year 2
  • Narrative 2: Advanced Narrative

  • Documentary 2: Experimental Documentary

  • Mental Wealth: Professional life: Agency 2

  • Celebrity & Influencer Marketing

  • Digital Research in Practice

3 Year 3
  • Final Project Development

  • Final Project: Completion

  • Content Design & Execution

  • Self-Branding: Identity & Social Media

  • Aesthetics & Technologies: Professional Practices

  • Mental Wealth: Professional life: Agency 2

Language Requirement

  • IELTS5.5
  • TOEFL59
  • PTE50
  • Duolingo69

IELTS 5.5 with a minimum of 5.5 in Reading, Writing, Listening and Speaking (or recognised equivalent).

Additional Information

This course is available: Part-time, 6 years

Ready to get started?

For any enquiries or further details, please don't hesitate to contact us. Let's take the next step in your academic journey together.

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