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The BSc (Hons) Marketing degree at Bangor University - Oxford International Group Campus is a comprehensive and practical programme that provides students with a deep understanding of the principles and practices of marketing. The course covers all aspects of marketing, including market research, consumer behavior, segmentation, targeting, positioning, and more. Students will learn how to design and implement effective marketing campaigns, as well as how to measure and evaluate their success. With a focus on real-world applications, this course is ideal for students who want to pursue a career in marketing or related fields.
Our teaching staff are experienced professionals with extensive knowledge of the marketing industry. They will provide students with hands-on training and mentoring, as well as opportunities to engage in live projects and real-world case studies. Students will also have access to state-of-the-art facilities and resources, including our dedicated marketing lab and professional software packages.
Bangor University - Oxford International Group Campus offers a unique and supportive learning environment that fosters academic excellence and personal growth. Our campus is located in a beautiful setting, providing students with the perfect balance of study and leisure time. We have a strong focus on student well-being and welfare, ensuring that all students feel supported and valued throughout their studies.
Our highly qualified and experienced academics are inspired by the marketing challenges that organizations face. In turn, they bring critical and up-to-date insights based on real-world experiences to inspire students. With our support, studying on this degree course (accredited by the Chartered Institute of Marking) will allow you to develop into an outstanding marketing professional, fully equipped to launch into an exciting career. Our personalized approach means that you are more than a name here. We value your individuality and allow you to develop your knowledge and skills with your own tailored degree program. To assist you throughout your degree course, you will be mentored and supported by your dedicated Personal Tutor. Your voice will be heard through our active Student Union and course representative system.
You will build lifelong skills for success in today’s ever-evolving business world. Skills development, alongside knowledge and practice, are at the heart of our degree. Your learning journey will equip you with the key marketing knowledge and skills, not only for today but for years to come. This will give you an edge in the competitive world of marketing.
Our assessments reflect real-life marketing situations and environments. We use a wide variety of assessment methods to ensure that you will master wide-ranging business skills and develop these as you progress in your degree. These include writing, communication, networking, and decision-making skills. We also use industry-leading simulation games to bring marketing challenges as close to reality as possible as well as provide you with work-based learning opportunities, enabling you to undertake live projects in your final year.
We accept students with a wide range of qualifications and backgrounds and consider each application individually.
All students need to have good basic skills and the University also values IT and communication skills.
As part of the University’s policy, we consider applications from prospective disabled students on the same grounds as all other students.
UCAS Code - N501
The 20 hours is total hours. It is not per job. If you hold multiple part-time jobs then the total hours of all the work you are doing added together.
In Year 1, students will take 80 credits from the following topics, Digital Marketing Essentials, Foundations of Marketing, Marketing in Practice, and Professional Marketing Skills. There are also optional modules available on topics such as Introduction to Contemporary Management Issues in Ethics, Sustainability, HRM, and Tourism and Technology in Marketing. Students can also choose optional modules from other Business School level 4 modules or from elsewhere in the University, subject to timetabling constraints.
In Year 2, students will take 80 credits from the following topics, Consumer Behaviour, Marketing Research, and CRM and Marketing and Social Media Communications. There are also optional modules available on topics such as Brand and Retail Management and Creative Content Marketing. Students can also choose optional modules from other Business School level 5 modules or from elsewhere in the University, subject to timetabling constraints and prerequisites.
In Year 3, students will take 80 credits from the following topics Customer Insight Project, International Strategic Marketing, Marketing and Society, and Marketing Performance Monitoring and Analytics. There are also optional modules available in topics such as Brand and Retail Management, Creative Content Marketing, Issues and Trends in Marketing, and Marketing Applied Projects. Students can also choose to undertake a Marketing Dissertation.
Bangor University also recognizes Non-SELT Tests and Online Tests as mentioned below for direct entry to its degree programs.
Also, scores lower than the IELTS 6.0 equivalent in any of these non-SELT and Online tests.
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For any enquiries or further details, please don't hesitate to contact us. Let's take the next step in your academic journey together.
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