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You’ll be a confident strategist, planner, account executive or creative advertiser or designer who also understands the relationship between advertising, brand development and consumers. In addition, you’ll have important skills such as oral and written communication, presentations, research, analysis and commercial awareness.
We’ve designed the programme to prepare you for a range of opportunities working in the creative industries, traditional advertising and design agencies, digital and social media. Alternatively, you may want to explore different elements of advertising and design at PhD level.
Students from this programme have successfully gained employment at both traditional and non-traditional advertising agencies all over the world, and in a wide variety of roles including brand management, marketing and more.
You’ll need a bachelor degree with a 2:1 (hons) or equivalent qualification in art or design (such as graphics, photography, film studies), psychology, marketing, business, English, sociology, or philosophy.
You’ll be required to submit a portfolio of recent practical work, and to explain your interest in the course in response to the questions provided in the supporting statement of your application.
20 Hours of Work permit weekly for international students.
Integrated Communication
Effective Creative Communication
Consumer Behaviour
Marketing Communications
Advertising
Global Strategic Marketing
Media Planning and Strategy
IELTS 6.5 overall, with no less than 6.0 in any components.
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