Course Overview

From digital advertising and the internet to TV, popular film, and news, mass media is a significant force in modern culture, touching many aspects of our lives and influencing the ways in which we interact with the world around us. Mass Communication and Business is an innovative media-based top-up course that provides an insight into the ways in which mass media influences our perceptions, our choices, and our feelings towards brands and businesses. Studying areas such as advertising, buyer behavior, and organizational analysis, you will develop specialist knowledge of the concepts, theories, practices, and methods that typify contemporary media, communication, cultural studies, and related business theory. Building on your previous educational experience, the top-up award aims to instill the specialist knowledge, skills, and confidence you will need to take on complex communication problems and issues, particularly in relation to business.

General Eligibility

BTEC HND/Foundation degree, or equivalent in a related subject. If you have taken a BTEC HND program, we will usually expect you to have performed to an average of Merit standard. If you have taken a Foundation Degree, we will be looking for performance to Commendation level, or 60% average.

Part Time Work Details

20 Hours of Work permit weekly for international students.

Language Requirement

• International applicants should have a minimum overall IELTS (Academic) score of 6.5 with 5.5 in each component (or an approved equivalent*).