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The BA (Hons) Marketing with Foundation Year prepares you for a career in the dynamic and competitive world of Marketing.
The BA (Hons) Marketing with Foundation Year degree allows you to obtain an understanding of the fundamental role of Marketing in the world of business, and develop essential skills through group projects, real client briefings, and guest lecturers featuring practicing marketing professionals.
Modern and career-focused, our program exposes you to the vital activities of different job roles within Marketing, such as brand managers, researchers, and consultants. With our foundation year program, you can dive straight into your higher studies after school and catalyze your progress toward becoming a certified professional.
Career progression
This Foundation Year programme explores all areas involving Marketing and will prepare you for a variety of exciting career pathways in the field, or the opportunity to expand on your journey with post-graduate study. Prospective careers in the field of Marketing include:
Advertising
Social Media Marketing
Copy Writing
Public Relations
Brand Management
Strategy and Planning
We also welcome applications from students studying a wide range of qualifications from around the world. Whilst you can find specific details of our international qualification requirements under our partner university’s ‘Your Country’ page.
These are our standard entry requirements, but we may consider lowering these for students who perform well in interviews.
UCAS points: 32 (this can be made up from a range of level courses, for more information on the UCAS points for your qualification go to the UCAS tariff calculator)
Students will also be asked to attend an academic interview. Suitability for entry to our programmes can be demonstrated in several ways and is not limited to academic qualifications alone and applicants who do not meet our published entry requirements are encouraged to contact recruitment and admissions for advice
20 hours work permit for international students
Preparing for Success: Knowledge and Creativity
Preparing for Success: Self-Development and Responsibility
Inquiry-Based Learning
Introduction to Business Studies
Global Business environment
Graduate Challenge
Consumer Psychology
Principles of Marketing
Marketing Communications
Organizational Behaviour
Career Viewpoint
Data Insight for Business Decisions
Business Consulting
Strategic Marketing
Contemporary Business Economics
Enterprise and Entrepreneurship
Consulting in practice
Operations and Service Management
Digital Business and New Technologies
Customer Experience
Research Methods
Strategic Agility
International Marketing Management
Consumer Brand Relationship
Managing & Developing Innovation and Creativity
Change Management and Organisation Development (optional)
IMC Strategy and Planning (optional)
Dissertation (optional)
Consultancy Project (optional)
Any student who has studied in a non-majority English-speaking country will typically be asked to complete an additional qualification testing English language ability (speaking, listening, reading, and writing). The expected level is IELTS 5.0 or equivalent with no element below 4.5
Other programmes you might be interested in.
For any enquiries or further details, please don't hesitate to contact us. Let's take the next step in your academic journey together.
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