All undergraduate students must complete these General Education Requirements.
Leadership Core (24 hours)
INST 2203 - Introduction to Research Methods
OGLD 4993 - Capstone
All of the following competencies are required, earned at the 3000 level or higher:
CORE 305V - Applied Communicativeness
CORE 312V - Applied Drive/Energy
CORE 318V - Applied Influence
CORE 326V - Applied Organizing and Planning
CORE 329V - Applied Problem Solving and Decision Making
CORE 330V - Applied Relationship Building
Upper Division Electives (6 hours)
Major Courses (18 hours)
CXE 3003 - Customer Experience Strategy
CXE 3013 - Relationship Marketing
CXE 3023 - Design Thinking and Choice Architecture
CXE 3043 - Storytelling for Customers
PSMG 2013 - Management Principles for Leaders
PSMK 2013 - Marketing Concepts for Leaders
Electives/Badges/Certificates (~32 hours)
Degree Type Requirements (6-8 hours)
Minimum Total for Graduation: 126 hours