Bachelor of Design + Digital Media

The Bachelor of Design & Digital Media at Whitecliffe College of Arts & Design is a dynamic and innovative course that prepares students for a career in the exciting field of digital media. This course offers a unique blend of design and technology, providing students with the skills and knowledge required to create engaging and interactive digital experiences. Students will learn about the principles of design, user experience (UX) design, web development, and multimedia production, as well as the latest trends and technologies in the industry. With a focus on practical applications and real-world projects, students will develop the skills and confidence they need to succeed in this rapidly evolving field.

Additional Information

Whitecliffe College of Arts & Design is located in the heart of Auckland, providing students with access to a vibrant arts and cultural scene. The college has a strong reputation for producing creative and innovative graduates, and its state-of-the-art facilities offer the perfect environment for learning and growth. Students will benefit from small class sizes, personalized attention, and opportunities to connect with industry professionals and potential employers.

Unlock Your Creative Potential at Whitecliffe College of Arts & Design

Whitecliffe College of Arts & Design is the perfect choice for students looking to pursue a career in digital media. With its commitment to creativity, innovation, and practical application, this course provides students with the skills and knowledge they need to succeed in a rapidly evolving industry. The college's location in Auckland also offers access to a thriving arts and cultural scene, providing students with endless opportunities for inspiration and growth.

The degree is anchored within the three pillars of design innovation to ensure graduates are equipped to enter employment, or entrepreneurial ventures, with a sound foundation in critically, creatively, and connectedness.

For any design solution to be both innovative and impactful for its intended audience, it must be Desirable, Feasible, and Viable. First, design solutions must meet the neds of the stakeholder, client, or customer, to be desirable. Secondly, the design must be assessed objectively for its branding, customer service, technological, financial, and collaborative capabilities to be feasible. Finally, the design solution must be viable and fit the client's business model. Of equal importance, the design solution should be sustainable and add value commercially, socio-economically, and culturally.

The three pillars of design innovation are mirrored in the courses over the three years of study.

Domestic Student Entry Requirements:

• Completed application form

• University Entrance: NCEA Level 3 or above and 20 credits at NCEA Level 2 or above, including NCEA Level 3; 14 credits each in three approved subjects and UE Literacy (NCEA Level 2 or above; 10 credits with 5 credits each in reading and writing) and UE Numeracy (NCEA Level 1 or above; 10 credits
  OR

• A relevant qualification at Level 3 on the NZQF or above and the equivalent of UE Literacy and Numeracy
  OR

• New Zealand Certificate in Digital Media and Design (Level 4)
  OR

• New Zealand Certificate in Arts and Design (Level 4)
  OR

• A New Zealand or overseas qualification assessed to be equivalent to the above by the Head of School
  OR

• Passes in other certificate/diploma qualifications or courses as considered appropriate by the Head of School

• Applicants who do not meet the above criteria may be eligible for admission with approval from the Head of School*

• *Under delegation, the HoS will consider qualifications, programmes, and courses, domestic and international by analysing:
  

  • the course learning outcomes, assessment, and content

  • the provider accreditation status

  • the applicants' grade report or transcript
    

  If deemed necessary, to ascertain suitability and capability the HoS will conduct an interview to gauge the applicants' commitment to pursue study and potential for a successful outcome.

International Student Entry Requirements:

• Completed application form

• Passport copy

• Minimum age: International students must be at least 18 years of age during their first semester of study.

• IELTS Academic overall score of 6.0 with no band less than 5.5 or equivalent

• University Entrance: NCEA Level 3 or above and 20 credits at NCEA Level 2 or above, including NCEA Level 3; 14 credits each in three approved subjects and UE Literacy (NCEA Level 2 or above; 10 credits with 5 credits each in reading and writing) and UE Numeracy (NCEA Level 1 or above; 10 credits

OR

• A relevant qualification at Level 3 on the NZQF or above and the equivalent of UE Literacy and Numeracy

OR

• New Zealand Certificate in Digital Media and Design (Level 4)

OR

• New Zealand Certificate in Arts and Design (Level 4)

OR

• A New Zealand or overseas qualification assessed to be equivalent to the above by the Head of School

OR

• Passes in other certificate/diploma qualifications or courses as considered appropriate by the Head of School

• Applicants who do not meet the above criteria may be eligible for admission with approval from the Head of School*

• *Under delegation, the HoS will consider qualifications, programmes, and courses, domestic and international by analysing:
  

  • the course learning outcomes, assessment, and content

  • the provider accreditation status

  • the applicants' grade report or transcript
    

  If deemed necessary, to ascertain suitability and capability the HoS will conduct an interview to gauge the applicants' commitment to pursue study and potential for a successful outcome.

• Full-time study: International students enrolled in a degree or higher-level programme, including low residence and/or online or blended learning delivery, will be required to enrol into 60 credits per semester and meet the attendance requirements of the programme.