BA (Hons) Marketing and Media Communications with Foundation Year

This course provides a comprehensive education in marketing and media communications, equipping students with the skills and knowledge to succeed in a rapidly changing industry. The foundation year is designed to help students develop the necessary academic and practical skills to embark on this degree programme. Students will learn how to create and deliver effective marketing campaigns, as well as how to communicate effectively through various media channels. The course also covers topics such as consumer behavior, brand management, and digital marketing, providing students with a broad understanding of the field. With a focus on practical applications and real-world case studies, this course is ideal for those looking to pursue a career in marketing or media communications.

Additional Information

The course is delivered through a combination of lectures, seminars, workshops, and practical exercises. Students will have access to state-of-the-art facilities, including our Media Centre, which features cutting-edge technology and software. The course also offers opportunities for students to gain practical experience through work placements and internships. Our graduates have gone on to pursue successful careers in marketing and media communications, with many working for leading companies in the industry.

Unlock Your Career Potential in Marketing and Media Communications at Buckinghamshire New University

Buckinghamshire New University is a leading provider of higher education programmes in the field of marketing and media communications. Our expert staff have extensive experience in the industry, and are passionate about providing students with the knowledge and skills they need to succeed. We offer a supportive learning environment, with small class sizes and personalized attention for each student. Our graduates are highly sought after by employers, with many going on to secure prestigious positions in top companies.

This course is offered as a four-year program, including an initial Foundation Year. The Foundation Year will allow you to develop your academic study skills and build confidence in your abilities, identifying your own strengths and development needs for progression onto an undergraduate degree. Clients, agencies, media owners, technology companies, and management consultancies are all vying to provide marketing and media communications expertise for this new landscape. This is creating a demand for graduates with the skills that can demonstrate how to develop and deploy effective marketing and media communications in this new world. Based upon the successful experiences of our previous advertising and PR courses, and working with industry experts, we have created a course to do just this. Youll cover everything from the basics of design and creativity, to how agencies, clients, and media owners operate in this landscape, to the role of technology in the marketing communications process. Our teaching team will cover new trends as they emerge and discuss the latest challenges global brands are facing. You will: Put your skills into practice with live industry briefs for brands such as O2, VW, and Selfridges Boost your skills using our links with the School of Media and Creative Industries and Computing Start preparing yourself for your career from day one and explore different roles in the industry Be close to London and benefit from our links with big businesses in the City.

Applicants who do not meet the minimum requirements for our three-year programs, or those who do not feel fully prepared for first-year entry, can be considered for the four-year program including a foundation year. Applicants to these will have typically achieved between 32-56 UCAS tariff points.